About Us

Launched RSR Initiatives Pvt. Ltd. in India to offer crane rental services, marking the latest milestone in the company's continuous growth.

Formed RSR Initiatives LLP in Mettur, Tamil Nadu, for the import and sale of used cranes.

Established a presence in China, launching a used crawler crane trading business in both Changsha (Hunan) and Wuxi (Jiangsu).

Expanded operations in Japan to include used mobile crane trading in Osaka and Yokohama.

Marked the enterprise’s first international expansion with the launch of RSR Initiatives in Osaka, Japan, focusing on the trade of Japanese brands and used construction equipment like excavators and wheel loaders.

Entered the limestone transportation and excavation sector with the mines of Ramco Cements in Ariyalur, Tamil Nadu.

Established ROC Transports to serve coal transportation needs for major thermal, steel, and power plants in Chennai, and began ash transportation services with NTCPL.

Ventured into heavy vehicle operations, introducing heavy truck transport service for river sand transportation in Karur, along with expanded daily sand moments service to Coimbatore and Tirupur districts.

Mr. R.S. Raajesh, son of the founder and the current Managing Director, joined the company as a supervisor in the tour bus division.

Expanded into student transportation, providing services for the government-run Tirupur Kumaran College.

Launched the company’s first staff transportation service in partnership with SP Apparels Ltd., one of the largest apparel exporters in the region.

He founded Sri Meenakshi Travels, initially operating with one tour bus for rental services. The enterprise was later renamed Sri Meenakshi Tours & Travels in 2002 and rebranded as RSR Bus Company in 2015.

The journey began when Mr. T.R Subramaniam, the founder, established a sole proprietorship named SRK Auto, starting with a single auto-rickshaw service in Tirupur district, Tamil Nadu.